Launch Platform Comparison

Zapier App Directory vs Hauntboard

Looking for a Zapier App Directory alternative, or deciding where to launch? Here is how Zapier App Directory compares with Hauntboard, our own launch board for indie makers and solo founders. We run Hauntboard, so we've kept the facts sourced and said where Zapier App Directory is the better pick.

Zapier App Directory facts checked 20 Oct 2026. See sources

The Short Answer

Unlike Zapier App Directory (100% Free via Zapier Developer Platform; Dofollow link), Hauntboard gives every approved launch a 7-day weekly board slot, verified public page views and outbound clicks, and a dofollow link ($0 with badge or $19 Launch Now with no badge).

Free Hauntboard listings show the Hauntboard badge on your site; while the badge isn't there, the link is nofollow.

Direct Feature Comparison

Pricing, link policy, review times, and the traffic data each platform shows.

DimensionHauntboardZapier App Directory
Traffic Data
Each launch page shows its page views and the visits it sent to your site, in public (once per browser per day, known bots filtered)
Outbound clicks and visitor analytics are private to the platform.
Link Type
Dofollow link for every approved launch; a free launch's link is nofollow while the Hauntboard badge isn't on its site
Dofollow: Public Zapier integration landing pages (`/apps/[your-app]/integrations`) rank in Google and link to your site.
Launch Format
One board of every launch: each spends its first 7 days in New this week, and its page stays up for good
7,000+ app automation directory
Review
Human review: about 72 hours on the free tier, within 24 hours on paid launches
3-7 days public promotion review
Pricing
Free (live once approved, Hauntboard badge required, 20 slots a week) · Launch Now $19 (review within 24 hours, top of New this week for 7 days, no badge) · Spotlight $49 (pinned top row for the week, 4 a week). One-time payments.
100% Free via Zapier Developer Platform

1. Traffic Data

Upvotes and comments show interest, but not how many people clicked through to your site. On Zapier App Directory: Outbound clicks and visitor analytics are private to the platform.

On Hauntboard, each launch page shows its page views and the visits it sent to the maker's site, in public. Each browser counts once per launch per day, and known bots are filtered out. Here's exactly how we count a visit.

2. Link Policy

Zapier App Directory: Dofollow: Public Zapier integration landing pages (`/apps/[your-app]/integrations`) rank in Google and link to your site.

On Hauntboard, every approved launch, free or paid, gets a dofollow link. Free Hauntboard listings show the Hauntboard badge on your site; while the badge isn't there, the link is nofollow.

3. Which One Fits?

Choose Zapier App Directory if:

  • • It's best for: Almost any B2B SaaS with webhooks or a REST API
  • • Its format suits you: 7,000+ app automation directory

Choose Hauntboard if:

  • • You want a week on the board, with a free tier.
  • • You want to see your launch's page views and visits in public.
  • • You want a dofollow link and are happy to show the Hauntboard badge (or pay $19 to skip it).

Ready to unghost your product?

Launch your app on Hauntboard. Free launches get human review in about 72 hours, a dofollow link while the Hauntboard badge is on your site, and public page views and visits.

Submit a launch