Launch Platform Comparison

Airtable Universe vs Hauntboard

Looking for a Airtable Universe alternative, or deciding where to launch? Here is how Airtable Universe compares with Hauntboard, our own launch board for indie makers and solo founders. We run Hauntboard, so we've kept the facts sourced and said where Airtable Universe is the better pick.

Airtable Universe facts checked 20 Oct 2026. See sources

The Short Answer

Unlike Airtable Universe (100% Free; Nofollow / High Traffic link), Hauntboard gives every approved launch a 7-day weekly board slot, verified public page views and outbound clicks, and a dofollow link ($0 with badge or $19 Launch Now with no badge).

Free Hauntboard listings show the Hauntboard badge on your site; while the badge isn't there, the link is nofollow.

Direct Feature Comparison

Pricing, link policy, review times, and the traffic data each platform shows.

DimensionHauntboardAirtable Universe
Traffic Data
Each launch page shows its page views and the visits it sent to your site, in public (once per browser per day, known bots filtered)
Outbound clicks and visitor analytics are private to the platform.
Link Type
Dofollow link for every approved launch; a free launch's link is nofollow while the Hauntboard badge isn't on its site
Not dofollow: Nofollow / High Traffic: Publishing a free industry base linking to your SaaS drives high B2B traffic.
Launch Format
One board of every launch: each spends its first 7 days in New this week, and its page stays up for good
Community database & workflow template gallery
Review
Human review: about 72 hours on the free tier, within 24 hours on paid launches
Instant
Pricing
Free (live once approved, Hauntboard badge required, 20 slots a week) · Launch Now $19 (review within 24 hours, top of New this week for 7 days, no badge) · Spotlight $49 (pinned top row for the week, 4 a week). One-time payments.
100% Free

1. Traffic Data

Upvotes and comments show interest, but not how many people clicked through to your site. On Airtable Universe: Outbound clicks and visitor analytics are private to the platform.

On Hauntboard, each launch page shows its page views and the visits it sent to the maker's site, in public. Each browser counts once per launch per day, and known bots are filtered out. Here's exactly how we count a visit.

2. Link Policy

Airtable Universe: Nofollow / High Traffic: Publishing a free industry base linking to your SaaS drives high B2B traffic.

On Hauntboard, every approved launch, free or paid, gets a dofollow link. Free Hauntboard listings show the Hauntboard badge on your site; while the badge isn't there, the link is nofollow.

3. Which One Fits?

Choose Airtable Universe if:

  • • It's best for: Data sync, portal, and automation micro-SaaS
  • • Its format suits you: Community database & workflow template gallery

Choose Hauntboard if:

  • • You want a week on the board, with a free tier.
  • • You want to see your launch's page views and visits in public.
  • • You want a dofollow link and are happy to show the Hauntboard badge (or pay $19 to skip it).

Ready to unghost your product?

Launch your app on Hauntboard. Free launches get human review in about 72 hours, a dofollow link while the Hauntboard badge is on your site, and public page views and visits.

Submit a launch