Salesforce AppExchange Review & Guide
Enterprise CRM Marketplace for established B2B SaaS moving upmarket.
Facts checked 20 Oct 2026. See sources
Quick Facts
- Pricing
- Security review fee (~$999+)
- Review Turnaround
- 4-6 weeks
- Free Option
- No
- Salesforce AppExchange does not offer a free submission tier (Security review fee (~$999+)).
- Link Type
- Not dofollow
- Nofollow: Enterprise B2B distribution channel.
Overview
Salesforce AppExchange is a enterprise crm marketplace (DR 93+) operating as a enterprise crm app marketplace. It offers security review fee (~$999+) and primarily serves established B2B SaaS moving upmarket.
Strengths
- Strong authority signal: classified as DR 93+.
- Guaranteed review turnaround: 4-6 weeks.
- Targeted discovery tailored for established B2B SaaS moving upmarket.
- Provides high-intent niche audience exposure and referral traffic.
Limits
- Outbound links carry nofollow or redirect attributes, passing minimal direct link equity.
- Review timeline: 4-6 weeks.
- Format constraint: structured as a enterprise crm app marketplace.
How to Submit & Launch on Salesforce AppExchange
- Ensure your landing page is polished, mobile-friendly, and loads quickly before submitting.
- Prepare a sharp value proposition within the 80-character limit.
- Add attribution parameters (e.g. ?ref=salesforce-appexchange) to track exact visitor referrals in your analytics.
Salesforce AppExchange vs Hauntboard
Unlike Salesforce AppExchange (Security review fee (~$999+); Nofollow link), Hauntboard gives every approved launch a 7-day weekly board slot, verified public page views and outbound clicks, and a dofollow link ($0 with badge or $19 Launch Now with no badge).
Free Hauntboard listings show the Hauntboard badge on your site; while the badge isn't there, the link is nofollow.
Outbound clicks and visitor analytics are private to the platform.
Nofollow backlink (DR 93+); primarily valuable for referral traffic and buyer intent.
Specialized directory competition within the enterprise crm marketplace category.
Sources
Facts on this page were checked against these pages on 20 Oct 2026. Platforms change their terms; check the live page before you pay.